Updated on 29 August 2012
Is the Asian spine market different?
In Asia, physicians affiliated with academic research centers are small in number (less than five percent). Most surgeons are likely to learn minimally invasive techniques in the future because they have more emphasis on procedural development.
In the coming healthcare climate, which is wrought with uncertain reimbursement rates and the potential for an increase in patient volume in countries like China and India, physicians are busy serving in the operating room all day and managing a robust practice. They will need to search for systems with simple ease-of-use, short learning curve and high value. The physicians will need to invest in low-cost systems like Spinofix that demonstrate beneficial patient outcomes.
Active patient recovery
As minimally invasive surgery and pain medicine make advancements, patients are able to play an active role in their recovery process. Patients are looking to explore their options. Many choose conventional spine surgery that are minimally invasive because they know the outcomes are predictable.
"Minimally invasive sounds great, I had a minimally invasive heart procedure last year, but that does not mean minimally invasive spine surgery its going to work for me. I would like the surgeon to look and fix my back right," said a 65-year-old women suffering from back pain in Singapore.
She decided to go the conventional route even though her cost was covered by the hospital system. Four weeks later she said, "I am glad I chose conventional treatment and I feel better. I read a lot about spine surgery on the internet and decided that I stick to the predictability of the procedure than the newness and hype of the less invasive surgery."