Updated on 26 April 2014
How are you going to proceed further in terms of spreading it in Asia?
Mr Radder: Singapore is at the heart of Asia and is often looked at as the benchmark for care systems innova-tion. As a country, Singapore is constantly disrupting and innovating itself and as such, key learnings from here is often spread across to the other markets. With an integrated approach to healthcare by Philips, key takeaways will be shared through our Singapore competence center for the region. We aim to disseminate and co-create H2H solutions with healthcare professionals across the region.
Also relevant for the broader region, we see a critical shortage of medical staff as a major issue in many markets in Asia. Philips H2H will help train and educate healthcare professionals to not only help them in their daily workflows but also offer consulting services to improve operational and financial performance of hospitals and health systems. The key benefit of having this capability in Singapore is that it will see regular updates and learning can be easily shared with professionals across the region; we directly and indirectly want to influence the rise in quality of healthcare by thinking of the home as a natural extension of care continuum.
What are the challenges that you are likely to face while implementing this innovative and interesting concept?
Mr Radder: The future of healthcare worldwide is fueled by the fact that we are growing older, we are getting sicker, and the global demand and cost of care is increasing. Chronic illnesses are rising faster in this region than globally and the sheer number of people requiring care is staggering. This is disproportionately affecting developing markets like South East Asia and at Philips, we hope we can work in tandem with developed and developing markets to address the healthcare challenges and provide innovative solutions throughout the region. We have a common goal: we want people to be healthy, live well, and enjoy life as we tackle the undeniable challenge of quality affordable care.
How has been the Singapore Economic Development Board's attitude towards this project?
Mr Radder: Singapore is known for its capability to reinvent itself - at the core of such innovations are leading government entities like the EDB, who for years have helped policy makers steer the country towards the most exciting and future-oriented economic sectors. It is not different with healthcare, where EDB and local government play a key role in organizing policy and creating the right conditions for innovation to flourish.