Singapore: UBM Canon and DuPont have launched Medical Packaging Innovation, a new online community dedicated to addressing the needs of European medical device packaging engineers and designers.

Medical Packaging Innovation connects thought leaders from Europe's medical packaging ecosystem to share insights and engage with the larger medical device community by offering immediate solutions to design dilemmas and production predicaments as well as commenting on current and emerging trends.

Medical Packaging Innovation is published in partnership with UBM DeusM, the integrated marketing services arm of UBM, which has launched more than 45 online communities for B2B audiences in the past two years. These sites have won more than 65 awards among them.

Ms Stephanie Wiseman, community editor, Medical Packaging Innovation, said that, "Developing and designing safe, user-appropriate medical packaging can be every bit as challenging as producing the device that it protects. By fostering a uniquely enriching exchange of information through engaging content written by the medical device packaging professionals in the community, Medical Packaging Innovation will address the issues facing many engineers and designers creating medical device packaging."

Mr Marcelo Miliani, sales and marketing manager, DuPont, said that, "A daunting number of factors must be considered when designing medical device packaging. Understanding this, DuPont wanted to provide the European medical device industry a place of true connection where it can continuously discuss and share ideas about packaging: from material selection and sterilization methods to regulatory compliance and testing protocols. The Medical Packaging Innovation community is that place."