Updated on 28 February 2013
How do you differentiate yourself in the competitive biosupplier market?
We have extended our operations in proteomics. We are now launching the magnetic beads technology from Axygen. It is going to contribute in a big way in the coming months. We will be launching many new product lines in proteomics and genomics in next six months, after we stabilize our new range of products such as 15/50 ml tubes and the other plasticware range.
GenAxy has also launched platelet incubators and a complete range of autoclaves from Nuve. We will also be launching a range of incubators such as shaking incubators and refrigerated shaking incubators.
Customers' satisfaction through business ethics makes us different in the competitive market. We value our relationship with the scientific fraternity and prove it by giving them world class products and best sale services.
What are the latest trends in the Indian biosupplier market? How do you see the growth of the suppliers market?
The latest trend in Indian biosupplier market is the increased competition due to entry of multinationals in the Indian market. The market too has grown reasonably well by providing ample space for everybody, who have been introducing innovative range of products.
Government support with the liberal funding for innovation and R&D through different agencies such as Department of Biotechnology (DBT), Department of Science and Technology (DST) and Indian Council for Medical Research (ICMR) has been a key growth driver for the supplier market.